MDS is a little digital paperie (digital meaning “online only”) that I’ve been running since 2011. It started on Etsy, and now it’s on its own (but it’s also back on Etsy for 2019)! I’ve been a designer for over 20 years, and many years ago I designed some fun labels for a little project that some friends & I were doing. From that, I then created labels for some lip balms I’d decided to make (random, I know!) & I opened an Etsy shop called Moonsteam Alchemy. I needed designs for more labels & discovered the world of digital scrapbooking…and loved it! Alas, most of the designs I found were not usable for my commercial items…so I just made my own. I then decided that if I was going to make all those digital papers, I might as well try selling some, and MDS was born.
About the name
“Moonsteam” was just a fun word that came to me many years ago when I was thinking up names for my first shop. It essentially means being inspired late at night by the “steam” of one’s own efforts.
I’m Sara, a long-time web & graphic designer who also had a stint in academia; I have an M.A. in English Literature and taught college writing & lit for many years (before & after that I worked in publishing & design). I’m now a “solopreneur” doing web & graphic design full time & couldn’t be happier. I’m an utter technophile who has been making websites since 1997 (aging myself, I know), but I’m also a total nester & homebody who loves binge watching Downton Abbey, rewatching Pride & Prejudice (the Colin Firth version, of course!), and curling up with my fur babies & a good book.